PetSafe Ethos Fund: Help a pet. Show the World.


Ethos is the fundamental and distinctive character of a culture; it’s what you’re about. At PetSafe our culture is one of passion for pets, their owners and improving the communities where they live. We are committed to delivering products and resources to solve behavioral issues to help pets and owners live in harmony and make homeless more adoptable.

Dogs and cats contribute positively and uniquely to our quality of life; however humans often exhibit “selective care” to pets, most often due to behavior issues. These issues cause many to abandon or give away their pets, leaving shelters and rescues overcrowded.

It is estimated that between 6 and 8 million cats and dogs are brought to shelters each year. This leaves shelters and communities under resourced and unable to respond effectively to pet overpopulation, owner surrenders and recidivism. To help make pets in these overpopulated shelters more adoptable we created the Ethos Fund. The PetSafe Ethos Fund will give support to these homeless animals by providing funds and necessary products to make sheltered pets happier and more adoptable.

Funds to animal welfare groups to support the care of homeless pets and rehabilitation of pets with behavioral issues are provided through charitable donations of any size made through the Ethos Fund site, with 100% of the proceeds go to help the cause. To further promote this fund we will send you a “Happy Dog” t-shirt as a thank-you for all donations of $25 or more. Our Ethos “Happy Dog” shirts let our charitable donors show-off their own ethos that says we are all a part of changing “selective care” to unconditional care of pets.

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