Live Chat

    Wholesome, healthy treats made in the U.S.A.

    Shop indigo

Welcome to the World of indigo™ Treats!

The indigo family of treats is a wholesome, delicious way to reward your dog. These yummy dog snacks are packed with only premium ingredients including vitamins, antioxidants, and USDA-inspected meat. Give your dog tasty treats with dental and digestive health benefits. You and your dog will love indigo treats!


indigo Fresh Dental Treats

All-natural indigo Smokehouse Strips™

  • Low-calorie dental treat for cleaner teeth
Starting at:$9.99
Shop Now
  • Grain-free dental chew lasts 5x longer
Starting at:$9.99
Shop Now
  • Minty meal topping for seniors & sick pets
Starting at:$14.99
Shop Now
  • Creamy immunity, dental, & digestive treat
Starting at:$24.99
Shop Now
  • All-natural, U.S.A-made beef & chicken jerky
Starting at:$2.99
Shop Now

Treat Your Dog to the Best

Made in the U.S.A.


No Fillers &
Artificial Colors

Easy Oral Care


Compare indigo Treats







No Artificial Colors
No Wheat, Corn, or Soy
No By-Products
Natural Preservatives
Helps Clean Teeth / Freshen Breath
Low Calorie

Top 10 indigo FAQs 

  • Why are indigo treats blue?
  • Will the blue color stain the carpet?
  • How long do Floss Bones last compared to other brands of treats?
  • Are Floss Bones, Triple Chews, and Dental Sticks safe for dogs to digest?
  • When my dog eats Floss Bones, his gums bleed. Is the treat too hard?
  • How are indigo Fresh and Triple Chews based on the biometrics of canine chewing?
  • Is HMP (Hexametaphosphate) effective at cleaning teeth?
  • What kind of meat is in Smokehouse Strips?
  • How is Smokehouse Strips meat different from meat made in China?
  • How many treats come in each package?

Pure Joy Inside™

Check out our treat ingredient glossary to learn more about what makes indigo™ and Lickety Stik® treats unique, healthy snacks for your pet.

View All Ingredients

What Pet Parents Are Saying about indigo Treats

I am so impressed with these! Both of my dogs LOVE them and looking at the ingredients they are GOOD for them too. I received these in their BarkBox too. I will FOR SURE keep buying them from you guys because not only do I live in a rural area, it's hard to find anything this good near where I live. These chews keep BOTH of them busy for quite a while. LOVE them!

- Robin Martz

My dog is extremely picky about dog treats. More often than not he leaves them, uninterested. We tried indigo smokehouse strips and he loves them! They smell incredible and as soon as I open the bag he is completely happy! I love that they are made from real ingredients that I recognize and feel good about giving him! Thank you!

- Jessica Harlow

Our dog, a 6 year old Lhasa Apso-Cavalier King Charles Spaniel, is unusual in that she is a very picky and discriminating gourmand... I found PetSafe Indigo Smokehouse Strips (Chicken). They were a bit pricey, but I hopefully took a box home, and our pup loved them. So much so I went back two days later and bought two more boxes.

- John Link

I received this in Bark Box. We have a toy poodle (very finicky eater) and we just rescued a tiny Pomeranian mix. They both LOVE this treat and actually steal from each other which has caused them to bond! They devour this treat and then jump around like puppies (they are both 12 yrs. old). Thank you!

- Marisa Telesca

Image of a shadow

Lickety Stik®

Lickety Stik lickable treat gives your dog all of the excitement and flavor of a moist treat without the sticky mess or calories. A tidy rollerball dispenses all-natural liquid goodness. Dogs just lap it up!

Image of a shadow

Busy Buddy® Toy Treat Ring Refills

Busy Buddy treat refills plus health benefits for Busy Buddy toys keep your dog busy chewing and playing while improving his dental or joint health. Made in the U.S.A.!

Image of a shadow