By Jessica Medlin, PetSafe Marketing Research Specialist
We all love our dogs unconditionally want to let the dogs be dogs by giving them freedom to play outside, but many pet owners worry their dog will leave the yard and never return. One of our new products - the PetSafe® Wireless Mapping Fence - takes the worries away. It gives dog owners the flexibility to custom design the dog’s boundary without having to bury any wires. Last month, we wrapped up a 4 week in-home use test for the Wireless Mapping Fence and received great feedback from the product test participants.
The Transmitter emits a radio signal 90 feet in all directions. Boundary flags are placed around the yard to guide the pet owner in programming the boundary. The Boundary Programming Unit (BPU) collects data at each flag for the Receiver Collar. The dog wears the Receiver Collar, which monitors the dog’s location within the programmed boundary. When the dog approaches the boundary the Receiver issues a warning tone and if the dog proceeds further the Receiver issues a safe static correction. The static correction is harmless, but will persuade the dog to stay in the pet area. After training, the dog is able to freely roam the pet area.
All participants in this IHUT were new to wireless containment products, so they all came with a fresh perspective. In the test group, we had inside dogs, inside & outside dogs, and outside only dogs. The testers were so excited to get their hands on the fence, and we knew their furry family members would love it.
“She’s an indoor dog but loves to be out in the yard chasing her balls,” said one participant. “Our yard is not fenced, which is why we feel this system will be great for us."
The installation time averaged approximately 2 hours. Pretty quick compared to a physical fence or even an in-ground fence, right? Right! Especially when you consider that this is brand new technology to program the boundary area. We knew we had smart group on our hands! With the Wireless Mapping Fence, participants were able to create a boundary compatible with their yard and kept their dog happy and safe.
“He is an inside dog and does not have a dog house," explained another participant. “We installed it in the front yard and across the driveway. We used the partial boundary and we have no fence in our yard. All of the installation was easy and none of it was complicated.”
Testers rated the fence and their experience top notch! Depending on the yard, the customizable containment area and quick installation are appropriate for most pet owners. The Wireless Mapping Fence is especially great for those with off-limits areas of the yard, uniquely shaped yards, large yards, or folks wanting to contain the dog to one side of the yard. Those 1-4 hours of outside activity are critical to our dog’s well-being, but with our busy lives it’s sometimes difficult to make that time for it. The Wireless Mapping Fence provides more flexibility for you and more freedom for your dog!
“I love this containment system!” raved a tester. “It is of outstanding quality. I felt that it was well-made and well-planned for all types and sizes of dogs. The wireless fence unit’s design and functioning well exceeded my expectations. It was easy to set-up and use. I would recommend it to all dog owners.”
So, get ready. Our Wireless Mapping Fence will hit stores this summer, and we can’t wait for the rest of pet owners to use them!